Ontario Centre for Workforce Innovation

Overview

The Ontario Centre for Workforce Innovation (OCWI) is brand new on the scene. They work with organizations who train people looking for jobs, and connect them with employers looking for workers. In an oversaturated sector, OCWI’s brand needed to be bold to establish awareness and credibility. Playing it safe simply wasn’t an option. Branding with black was the ticket – a stand-out statement for maximum visibility. OCWI saw the potential and embraced our proposed palette and use of colourful graphic patterns. OCWI has been making great strides and gaining momentum –  their bold brand supports their success.

Scope

  • Brand Transformation
  • Visual Identity
  • Discovery & Research
  • Reports
  • Editorial
  • Stationery
  • Event Collateral
  • Conferences

Ontario Centre for Workforce Innovation - Digital Design - Moodboard

“Thanks for all the awesome work to-date — we have been receiving so many compliments about the look-and-feel, the aesthetic of the brand, the quality
of your work and the speed. Gravity has come up in almost every interaction we have had with stakeholders!”

NOREEN JAVED

Program Lead

Ontario Centre for Workforce Innovation - Packaging Design - Wine Bottles

Ontario Centre of Workforce Innovation - Icons

OCWI - Ontario Centre for Workforce Innovation - Cover Design

OCWI - Ontario Centre for Workforce Innovation - Stationery Design

Ontario Centre for Workforce Innovation - Print design - Research 1 pager

Ontario Centre for Workforce Innovation - Digital Design - MailChimp Newsletter

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